Пресс-релизы / DIRECT

За 10 лет компания «АККОРД ПОСТ» стала крупнейшим проводником услуг более чем для 200 компаний России и Европы. С каждым годом объемы и уровень оказываемого компанией сервиса увеличиваются вместе с ростом бизнеса заказчиков

C 18 мая по Украине стартует цикл региональных семинаров, посвященных работе системы контекстной рекламы Google.AdWords, проект реализован благодаря партнерской программе Google и компании Promodo.

Internet, July 17, 2009. Yandex.Direct offers users of mobile devices a fast way to contact providers of products and services. They can make a call just by clicking on Call in the ad displayed in the mobile Yandex search results.

Internet, July 15, 2009. Yandex.Direct has completed testing its Light interface. The new interface does not require any special knowledge about contextual advertising or skills to place ads. Advertisers can choose which version – the new Light or the old Professional – they want to use.

Internet, October 16, 2008. Yandex managers offer free assistance to Yandex.Direct novice clients in setting up their ad campaigns. Now, any novice advertiser regardless of their order size can rely on “First Aid” from Yandex.

Internet, August 6, 2008. Yandex.Direct advertisers have got a new tool for managing their budgets: they can bid separately for contextual and for search ads. This ad management mechanism allows for better control over costs of placing contextual ads on websites in the Yandex Advertising Network (YAN).

Internet, May 21, 2008. Yandex.Direct started alerting its clients, advertisers and partners, about website problems as they occur. Due to Yandex’s website availability monitoring, advertisers can now quickly deal with breakdowns without wasting their money on displaying ads with links, which lead to inaccessible websites.

Internet, January 16, 2008. Yandex launched direct.yandex.com, an English-language webpage for the non-Russian speaking users of the Yandex.Direct contextual ad serving system.

Moscow, October 25, 2007. Today, Yandex announces that its Yandex.Direct ad-serving system now supports the Ukranian language. Advertisers have the ability to compose their advertisements in Ukrainian and to display them next to search results on the corresponding queries. Yandex.Direct now has a Ukrainian interface as well.

Internet, October 15, 2007. Yandex has announced that its advertising platform, Yandex.Direct, will now offer a deferred payments system for its regular customers. Previously, only the prepayment option was available to advertisers.

Internet, October 30, 2007. Yandex announced that it is now offering a monthly budget forecasting tool for all users of Yandex.Direct, the company’s online advertising service. Advertisers will now be able to approximate their monthly budgets by selecting specific online parameters that match their company’s needs, and as a result save money and time for testing their advertising campaigns.

Internet, August 23, 2007. Yandex.Direct started open testing of Yandex user behavioural targeting. The new technology will allow the users to see mostly the ads that they are interested in, and the advertisers will be able to pinpoint their target audience.

Internet, May 24, 2007. Yandex.Direct, context ad placement system, started accepting instant payments from Ukrainian webusers. From date, any advertiser, who has installed a ”wallet”-programme from Internet.Money payment system, can pay with hryvni for advertising campaign at Yandex, and at the websites participating in the Yandex Advertising Network.

Internet, March 13, 2007. Yandex provides advertisers with a new tool to appraise site audience quality and measure conversion ratio for keyword advertising. Yandex.Direct now features a new instrument called Metrica.

Internet, December 19, 2006. Yandex helps to find advertised products and services online and know their exact location in the city. If Yandex.Direct advertisers specified the address of their stores or offices, with just one click the users can see them on Yandex.Maps.

Internet, October 10, 2006. Online context advertising is now available even to those who do not have websites.