Yandex.Direct Removes Price Threshold
Internet, September 22, 2006. The cost of entering ad displays at Yandex.Direct now equals to bid increment — RUB 0.30 (close to $0.01), effective today. This basically removes the "entrance fee" for context ads.
Yandex.Direct — a Million in a Week
Internet, June 1, 2006. The weekly turnover of Yandex.Direct context ad display system has exceeded $1 million. Over the two and a half years from the date when the system was put into operation, this indicator has grown a hundredfold.
Yandex.Direct Presents Autofocus
Internet, April 17, 2006. Yandex.Direct now has Autofocus — a new tool to save advertisers’ time and increase effectiveness of advertising campaigns. Yandex customers can manually specify keywords and word combinations for displaying their ads and also request that the system refine their keywords automatically.
Yandex Invites to a Two-Day Seminar on Keyword Advertising
Internet, March 17, 2006. Yandex will hold a two-day seminar on the subject of online advertising in general and Yandex ad products in particular. The seminar will be held in Moscow in late April. The seminar is open for advertisement distributors, advertising agencies and web-studios staff, and everyone who wants to learn more about Yandex advertising possibilities.